abc window cleaning supply
overview
abc Window Cleaning Supply is one of the largest professional retailers for window cleaners around the world. They have a strong market share with a commitment to quick shipping and great pricing. With a brand new logo design- they wanted to give their site an update as well.
Their head of marketing approached me in 2022- to see if I would consider a quick contract job for them redesigning their navigation, footer, and products pages. They had been a previous client of Fresh Product Design.
designed and built: 2022
deliverables
User Interface
Prototyping
software
Figma
challenge
abc Window Cleaning Supply wanted to update the design of their product pages and also make them more mobile friendly. They were working on a limited budget- so it was negotiated that we wouldn’t do extensive competitive analysis or wire framing. The goal was to efficiently design mobile first designs that worked well at desktop widths and more unique button designs.
existing designs
ABC’s existing designs were notably simple, featuring very little styling, which made them appear quite plain. While the content displayed was generally functional and served its purpose, there was a discernible lack of hierarchy and organization that could enhance the overall user experience.
component designs
We did start with the basics - establishing atomic components first by solidifying a new web palette and type scale. Once those components were approved we moved on to designing the global navigation and footer to ensure a seamless and intuitive user experience. Every detail was meticulously considered to create a cohesive and visually appealing design system that would set the foundation for the entire project.
Basic atomic components
Buttons + form fields
Global desktop navigation
Global desktop search
Global mobile navigation + search
Global desktop + mobile footer
final deliverables
From there, I designed the product pages to ensure a seamless user experience. Implementing the add to cart functionality was the final touch that brought the entire project together.